Based on the strategic planning built by your company, define the objectives of the action, the period of the campaign, and the awards.
Promote your brand and be preferred by your target audience.
Carrying out promotions with the distribution of prizes, in a unified platform, that even brings WhatsApp as a mediator of access and participation is a reality with TalkAll Premiada. In addition to supporting promotional actions, have a tool that facilitates the legal work, simplifying the conference and audit processes.
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Leave the complicated part of the promotions to us!
Organize and centralize all stages of the campaigns in the system and track everything in real time, viewing graphs and important data from the campaigns.
TalkAll Premiada was developed so that the entire process of user participation, monitoring, control and awarding happens online, without the need for coupons or printed tickets, integrating the on and off environments. Make recurring actions, according to perceptions, evaluations and the main characteristics of your target audience.
Promotional actions complement the strategic planning
Offering a positive experience, from start to finish, is the best way to make your customer trust, choose, and consequently, promote your brand.
This relationship of strengthening and exchanges can be developed from the articulation of continuous actions of sales promotion. Create a foolproof method for campaigns and promotions, bringing together channels and tools to attract, convert, and build loyalty among your target audience, generating value to your brand and increasing your sales.
Choose below the best promotion strategy for your business.
Drawing
The awarding takes place through the distribution of raffle tickets, that is, serially numbered coupons generated on the platform and sent to the participant, without the need for printed tickets. These numbers are randomly generated by the system and distributed to users according to the completion of registrations and compliance with the rules of the campaign. The data is stored securely and can be viewed by the user with a login and password, via the hotsite, and can also be sent via WhatsApp.
Gift certificate
This is an assertive way to interact with the public, mainly to attract and encourage new purchases. The consumer buys a certain product, registers and gets a gift or advantage, which can be a complementary product, a discount on the current or next purchase, among other options. It can be done both via hotsite or directly through the WhatsApp app.
Cashback
The more advantages added to the promotions, the faster the customer retention. With a digital wallet and cashback rules linked to the campaigns, customers register purchases, via WhatsApp, by sending the tax coupon, and receive 100% digital money to be used in future purchases.
Gamefication
Promotional actions can be developed from gamification strategies to impact and strengthen the relationship between a brand and its target audience. Interactive games can be used to engage and retain consumers, through features such as challenges, scoring, ranking, overcoming and rewards. Through elements well stitched into an engaging narrative, invite your customers to participate in attractive and engaging campaigns promoted by your company.
Learn how TalkAll rewarded works in practice
Create
Choose
Among the promotion options available, understand the one that best fits your business and the audience you want to reach.
Fill out
Share important data for the creation of the promotion hotsite and support chatbot. You will have at your disposal a TalkAll Atendimento Cloud API channel.
Follow
Visualize and retain important data and follow promotions in real time, watching the movement in complete graphs.
TalkAll Premiada is secure and works according to the requirements of the law
Participation in promotional activities requires several levels of auditing with accountability and promotional regulations to the responsible agencies.
With Law No. 13,756, of December 12, 2018, the issuance of authorizations and the inspection of activities related to the free distribution of prizes, governed by Law No. 5,768/71, of December 20, 1971, and philanthropic sweepstakes, governed by SEAE Ordinance No. 88, of September 28, 2000, became the competence of the Secretariat of Evaluation, Planning, Energy and Lottery - SECAP.
Exclusive benefits of TalkAll Rewarded
✅ All centralized
processes centralized in
a single system.
processes centralized in
a single system.
WhatsApp channel for bot-aided participation in promotions.
✅ Option to be directed to
human service in case
doubts.
human service in case
doubts.
✅ Integration with the digital wallet
PicPay for payment of
prizes.
PicPay for payment of
prizes.
✅ Intelligent management of
of invoices eligible for
participation.
of invoices eligible for
participation.
✅ Process of automatic pre-validation of recipients via the platform.
✅ Management dashboard for concrete
concrete information
information.
concrete information
information.
Hotsite available for registering participants in the promotions.
✅ Automated system for
and validation of
winners.
and validation of
winners.
✅ Access to full campaign reporting and segmentation.
✅ Direct participant registration
with respective opt-in
simplified.
with respective opt-in
simplified.
Query and export of NFEs
database, as required by
the law.
database, as required by
the law.
Plans & Values
PLAN
TalkAll Awarded
On request
TalkAll Premiada is a customizable platform, based on your business needs. Besides choosing the format of the promotion, you can also choose to hire the plan with legal assistance or just the tool, leaving the legal part up to your team. Get in touch! Together, we will structure the ideal plan for your company!
Free Trial!
Frequently Asked Questions
How does the TalkAll rewarded platform work?
TalkAll Premiada is a unified management system for conducting promotions with the distribution of prizes, which brings WhatsApp as a mediator of access and participation. Small and medium-sized companies, from countless segments, can plan and conduct recurring campaigns, according to the perceptions and characteristics of their target audience, with security and accessible investment.
What are the extra fees, outside of the monthly fee, that must be paid to run promotions?
The extra fees refer to payments that must be made to SECAP, which is the regulatory agency for promotions, in addition to GRU's and DARF's for inspection according to the value of the prize and IR, at the rate of 20% on the total value of the prize offered in the promotion.
There are also the amounts that must be paid to WhatsApp for using the Cloud API via pre-approved templates.
What information about the participants can I view on the TalkAll Rewarded platform?
With TalkAll Premiada it is possible to access important data from your customers, such as: age, gender, profession, income level, education, interests, buying habits, lifestyle, presence in social networks, among others.
It is important to note that this consumer data can only be used by companies internally, for marketing purposes, for example. User data is protected by LGPD, which prohibits their commercialization and leakage.
Can I do any kind of promotion through the platform?
You can perform the following promotion modalities on the TalkAll Promo platform:
- Raffle: modality defined in law as "the free distribution of prizes, in which raffle elements (coupons) are distributed, numbered in series, which have the winners defined based on the results of the Federal Lottery extraction or with the combination of numbers of these results";
- Gift Voucher: Characterized by the free distribution of prizes in which the vouchers are inserted in products manufactured by the company, or when the products have elements that characterize gift vouchers, that when identified, can be exchanged for prizes at the exchange points;
- Contests: modality of commercial promotion defined in the legislation as performed by means of "prediction contests, calculations, intelligence tests, selection of predicates or competition of any nature";
- Cashback: Or "money back" is a practice offered as a rewards program. Basically, when making purchases, they will be accounted for on the platform and give a percentage back.
- Gamefication: Promote an attractive system of rewards and incentives, challenging the target audience by incorporating games, jokes, among other ludic elements in new campaigns and promotional actions.
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